Different types of Logos: Logo, Isologo, Imagotype and Isotype

Something that you may not have noticed is that there are different types of logos: Logotype, Isologo, Imagotype and Isotype. This is something that perhaps did not matter much to us, but if you are going to create or have a company, you will understand how important this is and if you have not done so, you have made a big mistake.

The logo is what represents the image of the company and for this reason it has to reflect it. I will show you and explain the different types of logos and with them an example of Logos already created and recognized worldwide and other logos created by puntacanajjdesign.com Likewise, at the end of the publication we will show you a video of how we create a logo.

Logotipo:

It is a logo composed only of letters, with some diversity that represents both the font and the color.

Isologo:

It is a logo that is composed of letters and a drawing or symbol. In this logo the image is completely together with the letters creating a single logo.

Imagotipo:

It is a logo that is composed of letters and a drawing or symbol, in this logo unlike the “Isologo” the image or drawing is completely separated from the letters. This is usually the most used because you can represent your brand as much as the drawing or with only the text of your logo.

Isotipo:

They are the logos that represent symbolically, this type of logo is subdivided into:

Monograma: It is a logo with an image, usually together with one or more initials that are usually a bit confusing when reading them.

Sigla:This logo is very similar to the “Monogram” but in this case the letters are perfectly readable.

Anagrama: It is the logo that is made up of several words that are usually a combination of the company name. Normally used for companies with long names.

Inicial: This logo is composed of the first letter of the company name.

Firma: It is a logo created practically from a firm and embodied as such, becoming the brand of the company or business.

Pictograma: It is a logo that is usually represented by a drawing of some real or imaginary object and that tries to give a message without words or letters.

Remember that you can see more tutorials like this in our Channel of Youtube.